The Sales and Marketing Round Table Presents: Tim Pollard
Author: Michael Scorcia Category: Date: January 19, 2022
The Secret to Creating a World-Class Value Proposition
There is one question that if you and your sales team cannot answer could be costing you business:
As sales and marketing professionals, we deeply understand the importance of our value proposition. So why is it that one of the most critical pieces of our message is often under-developed, unclear, confusing, and fails to really land with our audience? The answer is simple, we just don’t understand what a value proposition really is, we neglect to anchor it in the right question, and we simply do not have an effective and repeatable process of value proposition development.
Join us for the Sales and Marketing Roundtable, where Tim Pollard will show us how to unlock the secrets of developing a value proposition that will have a dramatic impact on your sales and marketing outcomes.
- The REAL definition of what a value proposition is (hint, it’s not what you think)
- The question, that when answered, will allow you to build a killer value proposition
- The simple tool that you can use to create world-class value propositions in minutes
Oratium, under the guidance of its founder and CEO, Tim Pollard, has become one of the world’s leading companies in the space of sales and marketing messaging. Oratium helps transform some of the world’s largest companies, (including Disney, Cisco Systems, IBM, Merck, LinkedIn, Salesforce, Ernst & Young) equipping them with the skills and processes to tackle the communication deficiencies that so many face on a daily basis.
This event is ideal for:
- Professionals and executives who want to increase their influence and impact within their organizations
- Sales professionals/leaders who want to improve their personal or organizational sales outcomes
- Marketing professionals who want to build a memorable brand
Register to attend live or receive the recording.