What Makes a Good Virtual Event?
Author: Michael Scorcia Category: Date: February 8, 2022
Since mid-2020, we’ve seen a radical uptick in virtual events that has shifted the way the business community approaches events marketing. Though the all-virtual-all-the-time events environment proved only temporary, virtual events, to a large degree, are here to stay.
Virtual events can be extremely valuable in helping you grow your brand, build quality email lists, and position you, your team, and your brand as an industry authority. At the same time, the virtual events format is still a relatively new concept to many; the logistics of planning a virtual event can be overwhelming and wrought with confusion over where to even begin.