Marketing Tips, Insights, and Trends
Author: Kaitlyn Partington Category: Date: November 1, 2022
Anthony Duncan, Marketing Assistant
Marketing helped make my dreams come true. Driven to further my academic and basketball career, I was disappointed in my junior year when it appeared I had limited options to do both after my high school graduation. When my senior basketball season began strong, my coach surprised me by creating a highlight reel for me and posting it online. That night, I received messages from over 30 different coaches wanting to talk to me about joining their program. That’s when I fully appreciated the power communication holds to propel you to meet your goals.
The best way to get me to do something is to tell me I can’t do it. That’s how my basketball career began, and how I live my life. Commitment, accountability, and determination are at the core of who I am. I love being tired and I thrive on productivity. Time management is my superpower. Without it, I wouldn’t be able to do all the things I love – working full-time for Paradigm while I attend college, play basketball for the College of Coastal Georgia, and volunteer as an orientation leader for my college Student Life. I’m also an amateur podcaster and stock trader.
I love learning new things, making connections, and building relationships. I bring that passion to my role at Paradigm Marketing and Design. As a Marketing Assistant, I support the social media, marketing, and creative project teams for our marketing operations. I partner with strategists to develop content, manage social media programs, analyze metrics, and research opportunities to support my clients’ marketing efforts and strategic business goals.
College of Coastal Georgia
Bachelor of Business Administration in General Business with a concentration in Finance (expected)
Before becoming a basketball player, my sport of choice was longboarding.
“Nothing in the world is worth having or worth doing unless it means effort, pain, difficulty…” -Theodore Roosevelt