Marketing Tips, Insights, and Trends
Author: Michael Scorcia Category: Date: May 9, 2022
Ralph J. Gaddis, Marketing Strategist and Director of Strategy
I am a marketer who likes to solve complex challenges to power business growth. I am also a data nerd with an innate ability to pull powerful insights that drive informed decisions. In the world of digital marketing where metrics-fueled analytics is king, these attributes give me a unique advantage as I partner with customers to create and implement marketing strategies that boost revenue.
Over the course of my 25+ year career, I have enjoyed a range of leadership roles across the healthcare, IT, web services, medical device, and legal industries for start-ups and large corporations alike. With strategic and tactical experience in product launch planning and management, customer retention and growth strategies, digital marketing, and more, I blend the creative with the practical as I encourage businesses to think outside the box to reach new levels of success.
As Marketing Strategist and Director of Strategy with Paradigm, I lead the development and implementation of strategic marketing plans and campaigns across the firm’s entire client base. In this role, I also keep my finger on the pulse of emerging trends and happenings, proactively identify new marketing opportunities, and implement innovative concepts to help clients achieve their goals.
Education:
UNLV School of Health Sciences
BS in Health Sciences with an emphasis in Marketing and Strategic Planning
Personal Fact:
I’ve been to 49 out of 50 states. (Delaware is my nemesis.)
Favorite Quote:
“You never stop asking questions, do you?” -Dad