Author: Kaitlyn Partington Category: Date: January 19, 2023
Tia Ingram, Senior Account Director
I’ve always been a “go with your gut” person. Adopting that mentality at a pinnacle point in my life means that every decision I’ve made has led me exactly to where I am today — and I don’t hold any regrets. Without that instinct, I wouldn’t have the experiences I do, and I wouldn’t be doing what I love – supporting organizations as they level up their business with strategic marketing.
I’m also a thrill seeker, although a semi-retired one at this point in my life. Whether I’m riding a roller coaster or skydiving, I love the thrill of the adrenaline rush, one of the main reasons I work in marketing. From working in a newsroom to creating thrilling events for a theme park, marketing has allowed me opportunities to innovate and use my skills to create stories or campaigns that help elevate brands.
As Senior Account Director with Paradigm, I partner with clients to identify their challenges and objectives, uncover new marketing opportunities, and develop and implement innovative marketing plans to help them exceed their goals. With a highly collaborative mindset, I make it a priority to actively engage clients in a two-way exchange of ideas as we innovate and drive results together.
Western New England University, Master of Arts in Communication & Public Relations
Western New England College, BA in Creative Writing
Springfield Technical Community College, Associate in Liberal Arts
I was on the podium to help ring the bell at the NYSE dressed as a zombie queen.
“Logic will get you from A to Z; imagination will get you everywhere.” – Albert Einstein