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Van Dyk Group - Paradigm Marketing

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Van Dyk Group

Van Dyk Group

Date: January 30, 2023

Client : Themerella

With offices in Barnegat, Manahawkin, Manalapan, and Long Beach Island, NJ, Van Dyk Group is a full service agency offering a variety of support, including real estate, insurance, financial, mortgage, and human resources services. When the team at Van Dyk Group recognized their current website was in need of a design refresh, a more intuitive navigation, and that it was too rudimentary to accommodate the growing company’s needs, we were honored they turned to Paradigm. We created a highly-organized marketing tool with a sunny and vibrant, but professional, aesthetic to match the feel of this heritage brand, family-owned beach real estate company. As part of the project, we built four mini-sites – one for each of the company’s four main service lines – and unified them within one site. This provided a better user experience by efficiently guiding customers to the service line they needed, while still showcasing the full spectrum of services offered. Our work included content creation to provide a consistent voice throughout the site and to strategically place keywords throughout the text for search engine optimization.

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Paradigm Marketing and Design Over the past 7 years, Paradigm Marketing and Design has evolved into a complete turnkey agency, but this award winning shop is still small enough to give clients the individual attention and hands-on, detail oriented services they need to be confident in their marketing effort and competitive in their industries.
330 Changebridge Rd. Suite #101 Pine Brook, NJ 07058, USA
Rachel Phone: 973-250-4995