Skip to main content
Skip links
Examples of Deceptive & Misleading Marketing Practices Examples of Deceptive & Misleading Marketing Practices Examples of Deceptive & Misleading Marketing Practices Paradigm Marketing and Design
Most Common and Most Misleading Marketing Tactics

Marketing Tips, Insights, and Trends

Examples of Deceptive & Misleading Marketing Practices

Author: Rachel Durkan Category: Branding, B2B, B2C, E-commerce & Retail, Marketing Date: March 18, 2016

Most Common and Most Misleading Marketing Tactics

When it comes to differentiating your brand and showing the world why you are the best, there are good ways to do so and then there are bad ways. The best advice for differentiating your brand and communicating the value you bring to your clients and consumers is to always be honest. Too many companies have gotten caught making a claim they could not support or by “playing” with language to alter their audience’s perspective of their brand, product or service. Don’t get caught up in the lies! Misleading marketing tactics can end up hurting your brand in the long run. If you remain true to your brand and continue to make strides in achieving your marketing goals, the business success will follow.

Here are examples of deceptive & misleading marketing practices used frequently by companies. Beware of getting caught by these deceptive marketing practices or using these tactics with your own brand.

Have questions? Contact us

  • This field is for validation purposes and should be left unchanged.

You may also like

Hands on a laptop searching 'Content Marketing'
Author: Madison Deckert
Date: May 9, 2023
The Importance of Creative Content Marketing and How to Use It In marketing, you may hear the phrase, “content is king.” That’s because creative content marketing is a tool many marketers utilize, with 64% of the most successful B2B marketers maintaining [...]... CONTINUE READING
Photo of hands with phone with the word rebrand and icons
Author: Rachel Durkan
Date: May 4, 2023
Why Strategy Is Important When Rebranding Your brand is integral to the success of your business – it reflects who you are, how you operate, and what your customers can expect from you. In fact, 77% [...]... CONTINUE READING
Return to top of page
Paradigm Marketing and Design Over the past 7 years, Paradigm Marketing and Design has evolved into a complete turnkey agency, but this award winning shop is still small enough to give clients the individual attention and hands-on, detail oriented services they need to be confident in their marketing effort and competitive in their industries.
330 Changebridge Rd. Suite #101 Pine Brook, NJ 07058, USA
Rachel Phone: 973-250-4995