Social media savvy: Master the art of engaging your customer base
Over the last decade or so, social media has taken over every aspect of our society – including the way we market ourselves and our businesses. Whether it’s on Facebook, Twitter or any of the countless other social media platforms, a strong, consistent social media marketing presence is a key component of carrying out the overall marketing strategy for your business. And we at Paradigm are here to help you make that happen.
No one understands your business and your audience quite like you do, so we believe in providing you with all of the tools necessary for creating and maintaining your own social media presence. We’ll help you get a feel for what your audience finds engaging and interesting, and we’ll share tips on how to determine when and on what platforms to share that content.
Handling your own social media marketing may sound like a scary proposition, but it doesn’t have to be. Our social media for business training sessions are tailored especially for each of our clients, with the goal of demonstrating to you how to reinforce your marketing strategy with every post, every photo, every tweet. We’ll give you tips on how to drive traffic to your website, how to capture new email addresses, how to increase interactions, and how to improve brand awareness – all via a thoughtful and purposeful social media calendar that’s designed to keep you organized and on track.